Tadg Riordan Motors although a very successful main Toyota dealers, had very little online presence for both of their dealerships located in Ashbourne and Tallaght. They knew they were behind their competitors when it came to online presence and a social media strategy.
We carried out a complete review of their online presence and performance. We compared it against their main competitors, it was clear they had no social strategy in place. We worked together with the team and devised a strategy that would entail highlighting and educating their current followers, whilst gaining more on the company brand, their service offering, increasing engagement and the reach of their social efforts with an aim to improve their overall presence online.
We developed all aspects of their social media profiles and created a specific and targeted online marketing strategy. This strategy increased their following on both Facebook and Twitter by over 100% in 6 months. We carried out Facebook advertising campaigns on a weekly basis , gaining a reach of over 7x their follower count on Facebook all within the agreed ad budget. Facebook advertising was a great success for Tadg Riordan Motors and lead to increased visits, enquiry’s and overall greater company and brand recognition online.